Family Guy

Peter and Brian compete against each other in a challenge to become the new face of Pawtucket Ale. The competition is prompted by the brewery’s owners, who have decided to change the company mascot, and will award the title to the winner.

Pawtucket Pete is a programme presented as a single episode. Set against the backdrop of a brewery, it delivers a compact storyline that unfolds within one instalment, allowing viewers to experience the entire narrative in a single sitting. The format follows a typical episodic structure, offering a self‑contained plot focused on the brewery’s branding decision. In the centre of the episode, Peter and Brian find themselves pitted directly against one another. Both aim to secure the role of the new face for Pawtucket Ale, hoping to become the brand’s official representative. Each contender presents his case to the brewery’s leadership, seeking to prove he best embodies the spirit of the ale. The competition is triggered when the brewery’s senior staff decide it’s time to replace the existing mascot. This decision sets off a head‑to‑head challenge, with both Peter and Brian striving to demonstrate why they should be chosen. The bosses’ desire for a fresh image underpins the rivalry, pushing each contestant to showcase his suitability for the role. The episode concludes with the announcement of who will be crowned the new mascot, completing the company’s plan to update its branding. This decision finalises the bosses’ effort to refresh the brand’s image and confirms who will become the new face of Pawtucket Ale. The chosen individual will serve as the new face of the brand.